Firefox has evolved from Mozilla to be a robust, secure and standards compliant, cross platform free web browser that it is today. And the ever increasing market share of this popular browser is proof enough that it is well received by people who are introduced to it. But what it lacked all along was a good marketing campaign which can be used to make more people aware of its advantages over competition.
Enter firefoxflicks.com. The aim of this project is to create a 30 second ad that introduces firefox to the millions of main stream web users. Recently they ran a competition which invited people to submit a 30 second ad promoting firefox web browser and the best among the submissions were to win a prize.
And the results are out. The winners of the competition are DareDevil, Wheee, Fox Fever, This is Hot and Give me the soap. And my favorites among these are 'This is Hot' for the superior animation and the message it conveys and 'Wheee' for plain humor.
Video: This is hot
Video: Wheee
By the way if you haven't noticed yet, this site is best viewed in firefox :).
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